Have you recently launched a product or service and are seeking trademark registration in the USA? With Corpbiz’s expert assistance, you can register a trademark and obtain free compliance support for one year. We have filed 10,000+ trademark applications in the USA since 2018.
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Trademark registration in the USA is a process that allows you to protect and establish a brand identity in the world's leading economy. With major markets in software, entertainment, fashion, food and beverage, and pharmaceuticals, you can establish a strong business presence in the United States.
At Corpbiz, our seasoned associates will assist you in filing the trademark registration & opposition, provide expert legal support through a licensed attorney, and compliance support post-enrollment with the USPTO.
A trademark can be a unique word, letter, number, sign, symbol, logo, or 3D shape that is used by businesses or entrepreneurs to identify their products or services.
With trademark registration, you can obtain legal protection against unauthorized and unlawful use of your registered brands in the United States of America.
From a distinct brand image to a competitive advantage in the market, there are various benefits of the USA trademark registration as described below:
After trademark registration in the USA, you can enter the topmost consumer markets of North America.
The United States TM registration can help you expand your business in the international market through the Madrid system filing in over 120+ countries.
Companies and individuals that register a trademark in the USA are entitled to file lawsuits and obtain monetary damages in federal courts. You don’t need to prove the ownership because the certification of registration serves as valid evidence.
With trademark registration in the USA, you can obtain the United States’ customs agency’s cooperation to stop and reduce the entry of counterfeit goods into and out of the country. This measure protects your brand’s integrity.
After the USA trademark registration, entities and entrepreneurs can get the absolute right to use the ® symbol, demonstrating compliance with U.S trademark laws. Customers perceive the symbol as more trustworthy compared to unregistered products.
The list of requirements for trademark registration in the USA is as follows:
Go through the key documents needed for trademark registration in the USA:
IP business enthusiasts like you must know the difference between the different types of trademark symbols in the USA:
You can use this symbol even if you haven’t registered your brand with the USPTO. The use of (™) demonstrates the first time you use the brand in the market. Companies and entrepreneurs can adopt this symbol when they have an active application with the USPTO or if the authority rejects their application for registration.
The (®) symbol validates the federal trademark registration in the USA. You can use this symbol after obtaining the enrollment certificate from the USPTO. This category is only reserved for registered brands.
This symbol is used for unregistered service marks. If you’re in the service industry and haven’t registered your brand with the USPTO. You can use this symbol even if the federal authority rejects your application. This doesn’t provide the same level of protection that the (®) does as a registered mark.
To understand the basic eligibility criteria, you must read the following explanation of the filing basis for trademark registration in the USA:
Under this category, you can apply for trademark registration in the USA if your product is already in use in trade beyond the national boundaries.
If a company or an entrepreneur plans to use the brand shortly, within the next 4 or 5 years, then they can apply for the USA trademark registration under this category. The application must demonstrate the brand’s marketing and other planning strategies.
To file a trademark registration in the USA under this category, you must have the trademark registered in another country, as per the Paris Convention. As per the USA application protocol, you must submit an original copy of the certificate of foreign enrollment.
If you’ve already applied in a foreign jurisdiction under the Paris Convention for the Protection of Industrial Property. You must apply within six months of your application in another country to be eligible for filing under this category.
Given below is the stepwise guide to register a trademark in the USA with Corpbiz-
Contact Us
Call us and provide details about product/service branding needs per your business industry. Our executives will transfer the call to an IPR consultant, who will individually handle your case.
Trademark Search
Our IPR attorneys will help you conduct a trademark search to avoid filing an application that conflicts with an already registered mark.
Application Filing
We’ll apply to the United States Patent and Trademark Office (USPTO)’s website with mandatory documents. Our attorneys are licensed to practice in the U.S.
Initial Review by USPTO
The competing authority will evaluate your application to check if it meets the minimum requirements. After initial evaluation, the USPTO will forward your application to an examining attorney.
Substantive Evaluation
The attorney will further validate if your trademark meets the requirements as per the applicable laws, including the Lanham Act and other relevant U.S. legislations.
Letter for Correction/Rejection
If the attorney may send you a letter in case your application needs modifications. They may send a notification of refusal as well, stating clear reasons for such nonacceptance. Our IP consultants will take effective measures to comply with the USPTO on your behalf.
Publication in the Gazette
Your application will be published on the USPTO’s official gazette if the examining attorney doesn’t find any issue or clears the application after rectification by us. Third parties have 30 days to file objections against the newly registered mark.
Issuance of Certificate
If no third-party files an objection within the prescribed timeframe, then the USPTO officials will issue the certification of registration to you, granting you the exclusive rights to the brand.
Specifying the correct classes for products and services ensures the timely enrollment of your trademark. The USA trademark registration classification is as follows:
Electrical and scientific apparatus
Clothing
Staple Food
Advertising and Business
Education and Entertainment
Personal and Legal
All businesses and industries that have a distinct brand identity must register a trademark in the USA.
Are you looking to register your brand? Go through the following categories of trademark registration in the USA:
This included letters, numbers, words, and alphabets. Examples include Google and Disney.
A logo mark includes pictures and images that represent a brand. Examples include Apple and McDonald's.
This consists of both word and figurative elements. Some examples are Mastercard and Burger King.
A slogan comprises catch-phrases that are used to enhance the marketing of a product. An example includes Kit Kat’s “Have a Break, Have a Kit Kat”.
A mark that represents a brand through a color or a combination thereof. Common examples are Coca-Cola’s red and Cadbury’s purple.
This type of trademark is registered based on a series of sounds or musical elements. Some examples are MGM lion’s roar and NBC’s chimes.
Under this category, you can register a trademark for moving images or sequences.
This certifies that products meet specific requirements, namely qualities, origins, and standards.
Partners/members of an organization or association can apply to this category to help the end users identify their products/services.
A hologram mark protects the three-dimensional image created by light interference.
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A 3D mark protects the three-dimensional shapes of a product, like the Toblerone candy bar’s triangular shape.
Discover the following features of the USA trademark registration:
Explore the following compliance needs after trademark registration in the USA:
Once you’ve received the certificate of registration, Corpbiz attorneys will assist you in drafting a licensing agreement.
We’ll help you apply for renewal between the 9th and 10th year of the registration to avoid the USD 100 per class surcharge in case of noncompliance.
As per the Lanham Act, all trademark owners must demonstrate the continuous use or non-use by declaration under Section 8 or combined 8-9 to the USPTO. Our IPR attorneys will apply with mandatory documentation on your behalf between the 5th and 6th year after registration.
You must maintain a detailed record of use, including licensing agreements and specimens of use to accommodate Section 8 and 15 filing.
Our seasoned consultants will help you monitor your trademark through regular tracking of the USPTO website for newly registered marks and track online marketplaces and domain names to prevent unauthorized use.
In case there’s a change in the ownership or goods/services, then we’ll help you notify the United States Patent and Trademark Office and the U.S. Customs and Border Protection.
The USPTO authority will cancel/revoke your registration if you fail to renew your United States TM registration within the last 12 months of active validity. The key points are as follows:
Our associates provide a comprehensive free-of-charge trademark search through our AI search tool.
We ensure the timely renewal of trademark registration in the USA to avoid unnecessary penalties.
Apart from trademark registration, we also provide TM Watch services, including both manual and automated, to help preserve your brand identity.
From application submission to final approval, our consultants will provide you with real-time tracking updates in case the agency raises any questions.
Our IPR attorneys provide expert legal guidance and resolve issues with expert measures to expedite the registration process.
We have no hidden charges. You only pay what’s mentioned on this platform.
| Basis | TEAS Plus | TEAS Standard |
|---|---|---|
| Fees | US$ 250/per class | US$ 350/per class |
| Type | Strict filing | Flexible |
| Trademark Description | Must use the USPTO pre-approved terms | Applicants can write their own |
| Optimal for | Simple and common products | Complex goods/services |
| Symbol | Usage |
|---|---|
| TM | Used for unregistered product trademarks. |
| SM | Used for unregistered service marks. |
| ® | Used only for trademarks registered with the USPTO. |
Legal Researcher
Written by Neha Dawra. Last updated on May 30 2026, 04:42 AM
Neha Dawra has 4+ years of experience in legal research and intellectual property advisory. Her expertise lies in analyzing IP laws, drafting structured legal content, and simplifying complex registration procedures into clear, simple insights.
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