What is Trademark Registration?
Trademark Registration is a unique form of communication or expression which is related to a product or to a service that makes it different from other. The expression may be a slogan or a word, a logo, color combination, graphic, sound or may be even smell. Most of the businesses however, refer to the registration of their company name of their logo for Trademark registration. The person who owns the logo then has the exclusive rights in order to make use of that under which ever categories they have registered it under (these categories are called classes which are about 45).
Once a company has their Trademark Registration it then makes it possible for them to earn royalties by using their trademark in the court. It also protects against possibility of piracy and prevents companies with identical or similar names being registered through other businesses. You may also search for trademark registration to ensure your brand name does not coincide with any other trademark registration which are existing already. It is possible to get a Trademark ™ in India within 3 days but it takes about 2 years in order for it to be registered, so that the ® symbol can be used by you.
Six Essential Trademark Registration Facts
1. What is a Trademark Registration?
A trademark can be referred to as characteristics of your brand. It can be your brands logo, or simply just your brand name or even your brand's slogan. Examples can be, "Nike" and "just do it". There may also be cases where the brand's logo and their brand name itself are combined into one such as Coca-Cola or BMW, which is known as the Logo Composite Mark.
2. Who is the Trademark owned by?
Having a Trademark means your particular brand has the commercial rights for selling in a particular sector of the economy. Each of these sectors are known as "class" which are about 45. For example, Toys, Sports and Games is class 28. So in order for you to protect you brand, you must give an application which should be under class 28 and this way you can get exclusive commercial right for selling your branded games or toys in that class.
3. How to check Trademark Availability?
The search for Trademark registration can be done by us for you if you have a particular logo, slogan or a brand name in mind. A simpler way is to just go online and search the internet yourself if there is a company with a similar name as yours and you may also check for the availability of your domain name.
4. What happens if the Trademark is unavailable?
In case the Trademark registration that you want is already taken by somebody else, there is nothing to worry about as you can simply go for the composite mark. This combines your name and your logo as one which is strategy that is applied when brand names are already taken.
5. What are the requirements for Trademark Registration?
A signed letter by you should be given to us which is the Authorization letter. This allows us to apply for Trademark Registration on your behalf. After the authorization letter has been received by us, we prepare the other required documents. This includes, apply for you online and pay the required fees. You receive the confirmation almost instantly after the application has been confirmed and you can start using the Trademark ™ symbol with your name.
6. How long is the Trademark Registration Process?
This process of the application of Trademark Registration is done instantly, which may even be in just a few hours of us receiving your authorization letter. However, it takes about 18-24 months for the government to confirm the registration after we have made the application and then given the confirmed certificate for your trademark registration. Once received, you can start using the symbol ® with your name.