{"id":28365,"date":"2021-03-31T11:57:23","date_gmt":"2021-03-31T06:27:23","guid":{"rendered":"https:\/\/corpbiz.io\/learning\/?p=28365"},"modified":"2021-03-31T11:57:26","modified_gmt":"2021-03-31T06:27:26","slug":"process-of-registering-a-company-logo-in-india","status":"publish","type":"post","link":"https:\/\/corpbiz.io\/learning\/process-of-registering-a-company-logo-in-india\/","title":{"rendered":"Process of Registering a Company Logo in India"},"content":{"rendered":"\n

When\nit comes to brand building, the first obstacle that many individual brand\nowners and companies encounter is \u201cMaking an Impact.\u201d Sharing your brand\nideology with prospects is the second most important concern in brand building.\nLogo instantly grabs the customer\u2019s attention compared to lengthy taglines, and\nhence they are the most effective communication tool.<\/p>\n\n\n\n

All\nthe big companies constantly revamp their logos to ensure unparallel bonding\nwith their prevailing and the new customer base. Minimalism is the key, and\ntherefore logos are the soul of businesses around the globe. <\/p>\n\n\n\n

Now that we have learned why a logo is so vital for a firm\u2019s success, we need to comprehend what makes a legit logo and how to safeguard it. A good logo meets the brand objective & reaches the legitimate consumer base. To tie in an entire brand around a logo can be cumbersome and time-consuming. Therefore, protecting the company logo is equally important, and that is when trademark registration<\/strong><\/a> comes so handy.<\/p>\n\n\n\n

Most companies avoid registering their logo in the initial phase and often lose brand name to a third-party. Therefore, one must choose for logo registration at the earliest.<\/p>\n\n\n\n

How to Register a Company logo?<\/h2>\n\n\n\n

\n\nThe following section contains the information regarding the logo registration. Make sure to follow it precisely to avoid any trouble.\n\n<\/p>\n\n\n\n

\"Register<\/figure><\/div>\n\n\n\n

Step 1: Choose a Unique logo<\/h3>\n\n\n\n

It is\nessential to comprehend that the logo must stick with distinctiveness and\nuniqueness. Any resemblance with the prevailing mark might lead to violation or\ncancellation of the same. The moment a company logo is used commercially, it\nbecomes an identity for the firm, and that is when the product branding is\nstarted. <\/p>\n\n\n\n

For\nthe sake of legal enforcement, registration of the company logo is imperative.\nYou can hire a legal professional to guide you with the initial trademark\nsearch. Taking an expert\u2019s help is recommended as a professional would have the\nexpertise to help you in this context.<\/p>\n\n\n\n

Step 2: Apply for Company\nLogo Registration<\/h3>\n\n\n\n

Even\nif you have not started utilizing the company logo commercially, protecting it\nis beneficial. Companies secure their logo obsessively; and it will ensure\ncomprehensive protection against any infringement act.<\/p>\n\n\n\n

After\nyou apply the brand name and the company logo, you can affix (\u2122) mark over the\nlogo. After TM application filing, an acknowledgment slip will be generated\nhighlighting the category of a new application. Upon application submission,\nthe trademark department will examine the same for any error and forward it for\nfurther investigation. In case of any error, a clarification may be sought.<\/p>\n\n\n\n

Step 3- Scrutinization of Trademark\nApplication <\/h3>\n\n\n\n

In this stage, the proposed company logo\/mark is examined by the examiner & if the application seems legit, it will find its way publishes in the trademark journal. Conversely, if the examiner founds the logo inappropriate under absolute grounds and relative grounds of refusal as per Trademarks Act, 1999<\/strong>[1]<\/strong><\/a><\/sup>, they may not allow the mark to be published in the trademark journal. <\/p>\n\n\n\n

After\ndoing so, the examiner will issue the examination report for the same. Based on\nthe report, the applicant must respond accordingly and send their reply within\nthe predetermined time limits.<\/p>\n\n\n\n

Step 4- Show Cause Hearing<\/h3>\n\n\n\n

Here\nthe examiner forwards a notification to the applicant regarding the schedule of\nhearing. This action is taken in case of a non-satisfactory response of the\napplicant against the examination report. If the application is approved, it\nheads over to the next stage.<\/p>\n\n\n\n

Step 5- Publication in\nTrademark Journal<\/h3>\n\n\n\n

After\nexamination, the proposed company logo is published in the Trademark journal.\nWithin four months of the publication, the application will be examined and\nprocessed by the trademark\u2019s Registrar, provided there is no objection. In case\nof a complaint\/objection, a legal proceeding would be conducted by Registrar\nwhere concerned parties would establish their claims.<\/p>\n\n\n\n

Step -6: Trademark Registration\n& Certification<\/h3>\n\n\n\n

The\napplication now reaches the last stage. Once the logo finds its way to the\njournal and no objection is raised, the authority will grant the registration\ncertificate under the trademark’s seal. The company logo and brand name would\nbe posted into the Central Register of Trademarks. <\/p>\n\n\n\n