{"id":26220,"date":"2021-02-19T12:39:26","date_gmt":"2021-02-19T07:09:26","guid":{"rendered":"https:\/\/corpbiz.io\/learning\/?p=26220"},"modified":"2021-02-19T12:39:27","modified_gmt":"2021-02-19T07:09:27","slug":"difference-between-trademark-and-design-registration","status":"publish","type":"post","link":"https:\/\/corpbiz.io\/learning\/difference-between-trademark-and-design-registration\/","title":{"rendered":"Trademark and Design Registration: What are the Major Differences?"},"content":{"rendered":"\n<p class=\"has-drop-cap\">Trademark\nand Design registration are two different things.&nbsp;Indeed, either of them\nis part of Intellectual Property rights, and yes, on a surface, they appear to\nbe the same.&nbsp;But knowing the difference would enable you chooses the right\nprotection for your IP.<\/p>\n\n\n\n<p>Trademark registration renders legal protection to the name, logo, and symbol that reflects the essence of your business. On the other hand, <a href=\"https:\/\/corpbiz.io\/design-registration\"><strong>design registration<\/strong><\/a> aims at protecting the design of your products. The following section entails the information that lets you understand the basic differences between Trademark and Design registration.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How the Trademark and Design Registration are Different?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/corpbiz.io\/learning\/wp-content\/uploads\/2021\/02\/How-the-Trademark-and-Design-Registration-are-Different.png\" alt=\"How the Trademark and Design Registration are Different\" class=\"wp-image-26253\" width=\"537\" height=\"332\" srcset=\"https:\/\/corpbiz.io\/learning\/wp-content\/uploads\/2021\/02\/How-the-Trademark-and-Design-Registration-are-Different.png 900w, https:\/\/corpbiz.io\/learning\/wp-content\/uploads\/2021\/02\/How-the-Trademark-and-Design-Registration-are-Different-300x186.png 300w, https:\/\/corpbiz.io\/learning\/wp-content\/uploads\/2021\/02\/How-the-Trademark-and-Design-Registration-are-Different-768x476.png 768w\" sizes=\"(max-width: 537px) 100vw, 537px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Differences Based on the Definition<\/h3>\n\n\n\n<p>A trademark primarily implies a mark or logo that represents your business. It is usually found in various forms such as logo, words or slogan, etc. This mark helps the end-user to distinguish your product from the rest of the competition. A<a href=\"https:\/\/corpbiz.io\/trademark-registration\"><strong> Trademark registration<\/strong><\/a> works acts as a protective measure for a company&#8217;s intangible assets.&nbsp;<\/p>\n\n\n\n<p>A design is a form of a diagrammatic representation of a certain product. To safeguard the design from infringement, <strong>design registration<\/strong> is done.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Differences Based on Objective<\/h3>\n\n\n\n<p>A\ntrademark can exist in various forms such as a word, logo, mark, or even a\nword. To that end, it must adhere to <strong>uniqueness<\/strong>,\nbut it doesn&#8217;t seek innovation.<\/p>\n\n\n\n<p>A design serves a specific objective and an application. It is merely a diagrammatic representation. To that end, it is prepared by the professionals. Therefore, it must be <strong><em>innovative<\/em><\/strong><sup><a href=\"https:\/\/en.wikipedia.org\/wiki\/Innovation\"><em>[1]<\/em><\/a><\/sup> in nature.&nbsp; &nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Differences Based on Protection<\/h3>\n\n\n\n<p>Trademark\nregistration is meant to <strong>safeguard\nintangible assets<\/strong> like a name or logo that symbolizes a business. The\ntrademark&#8217;s appearance determines its relevancy in terms of business objective\nand nature of goods and services offered by the company. Protection is rendered\nto secure the trademark against the act of violation. The trademark owner can\nsue the defaulters as per the law in case of infringement. Further, the\ntrademark is needed before the registration process.<\/p>\n\n\n\n<p>A\ndesign registration aims at <strong>protecting\nthe design<\/strong> of a particular product. Here, we are not only stressing the\nproduct&#8217;s appearance, but we are also emphasizing the <strong>product&#8217;s functionality<\/strong>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Differences Based on Subjected Act<\/h3>\n\n\n\n<p>A\nregistered trademark is subjected to the norms under the <strong>Trademark Act, 1999. <\/strong>According to this act, the mark that can\nappear in a graphical form and distinguish the goods and services of one firm\nfrom another firm is eligible for registration.<\/p>\n\n\n\n<p>A\nregistered Design is protected as per the provisions cited under the <strong>Design Act 2000<\/strong>. This act talks about\nthe protection of the shape, pattern, ornament, configuration, colors applied\nto any article, whether in 2D or 3D or both forms, via any means whether,\nchemical or mechanical, separate or combined, which in the finished product\nappeal to &amp; judge solely by the eye.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Differences Based on Statutory Rights<\/h3>\n\n\n\n<p>A\nTrademark possesses some statutory rights. However, the non-registered\ntrademark is not left out under the legal fraternity. To that end, an\nunregistered trademark is not denied under legal recourse &amp; representation.<\/p>\n\n\n\n<p>A design is also concerns around some statutory rights. However, such rights are not as effective as a trademark. To that end, if the actual article deviated from the documentation of the article, some legal action can be taken.<\/p>\n\n\n\n<p class=\"text-left\"><b>Read our article<\/b>:<mark style=\"background: #fffd03 !important;\"><a href=\"https:\/\/corpbiz.io\/learning\/cancellation-of-design-registration-in-india\/\">Cancellation of Design Registration in India<\/a><\/mark><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why the Line in Between Trademark and Design Registration\nis Blurry?<\/h2>\n\n\n\n<p>The\nshape of a product, its color, or packaging might be trademark or design\napplied to it. The difference lies within the purposes served by trademark\n&amp; design. While a design applies to a product to improve its aesthetic\nvalue, a trademark is applied to a commodity to manifest its source of origin.<\/p>\n\n\n\n<p>A\ntrademark may also project for customer engagement or improve the commercial\nappeal of the product, but it must act as a bonding in between the product and\nthe manufacturer of the product. If a product&#8217;s feature enhances the commercial\nappeal or aesthetic value, it is clearly manifesting the subject matter of\ndesign rights. However, if it improves the above attributes within the line of\nthe act, an overlap between design Trademark and Design registration comes into\nthe picture.<\/p>\n\n\n\n<p>In India, parallel legal protection cannot be requested as per the exiting act, i.e., Trade Mark Act and Design Act. This is because the definition of the Design put the trademark out of the equation. However, it is much debated whether legal protection on the design right &amp; common law protection on a trademark can concurrently exist or not.&nbsp;<\/p>\n\n\n\n<p>As it\nis obvious from the aforementioned information, that, the rights under\nTrademark, and Design registration overlap at times depending on the different\nscenarios. Henceforth, we recommend you remain extra cautious while enforcing\nrights under such an overlap area. All the remedies ought to be meticulously\nconsulted with the concerned professionals, and a robust strategy is needed to\nbe drafted to curb the uncertainties.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>So\nthat is all about the differences between trademark &amp; design registration.\nKnowing the differences can help you make informed decisions when it comes to\nthe adoption of IP protection. The overlap between the design and trademark\nright has been debated for a long time. <\/p>\n\n\n\n<p>Being\na part of IPR, this registration seems to render similar protection, at least\nfrom a amateur standpoint. While an attractive trade dress strengthens the\nproduct&#8217;s association within its origin, a catchy designed product improves the\ncommercial value and aesthetic appeal. <\/p>\n\n\n\n<p>However, these two intellectual properties are radically made up of certain common features &amp; tend to overlap each other. The line separating the Trademark and Design registration is blurry. If you need some technical guidance regarding the Trademark and Design registration, feel free to share your concerns with the <a href=\"https:\/\/corpbiz.io\/\"><strong>CorpBiz&#8217;s<\/strong><\/a> professional.&nbsp;<\/p>\n\n\n\n<p class=\"text-left\"><b>Read our article<\/b>:<mark style=\"background: #fffd03 !important;\"><a href=\"https:\/\/corpbiz.io\/learning\/online-design-registration-and-protection-in-india\/\">Design Registration and Protection in India<\/a><\/mark><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Trademark and Design registration are two different things.&nbsp;Indeed, either of them is part of Intellectual Property rights, and yes, on a surface, they appear to be the same.&nbsp;But knowing the difference would enable you chooses the right protection for your IP. Trademark registration renders legal protection to the name, logo, and symbol that reflects the [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":26252,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[455,2],"tags":[1546],"acf":{"service_id":"18"},"authorName":"Pankaj Tyagi","authorImageUrl":"https:\/\/corpbiz.io\/learning\/wp-content\/uploads\/2022\/01\/MicrosoftTeams-image-42.jpg","authorDescription":"Pankaj has a diverse experience of writing research papers, blog, and articles during his college time. Earlier, he was working as a tax consultant in a financial firm, but his interest in writing drives him to pursue a career in the writing field.","postViews":4604,"readingTime":4,"_links":{"self":[{"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/posts\/26220"}],"collection":[{"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/comments?post=26220"}],"version-history":[{"count":11,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/posts\/26220\/revisions"}],"predecessor-version":[{"id":26255,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/posts\/26220\/revisions\/26255"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/media\/26252"}],"wp:attachment":[{"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/media?parent=26220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/categories?post=26220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/corpbiz.io\/learning\/wp-json\/wp\/v2\/tags?post=26220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}